Re:Fresh Blog & Twitter

Fresh TV’s Animated Character Surfs into the Real World
 
Fresh TV Kicks off their Social Media Campaign with a Character Twitter Account and Totally Rad Company Blog

Toronto, ON, March 10, 2010 – Fresh TV Inc., the award-winning family entertainment company is excited to announce the simultaneous launch of their first interactive character twitter account – penned by Fin McCloud of the hit animated series Stoked – and their blog, Re:Fresh. In response to fan demand, Fresh TV will launch Fin’s twitter account on the heels of the March 4 Canadian premiere of new episodes of Stoked on TELETOON and will promote the second season premiere in September 2010. With an increasing worldwide audience for Stoked, the twitter account will give fans around the world the opportunity to interact with their favourite animated character.

Fresh TV’s Stoked follows six teens from across Canada who travel to Sunset Island, B.C. for a summer of sun, sea, sand and, most importantly, surf. Working at a luxury resort they find that their plans for an endless summer of surfing might not be all that they hoped when, instead of a surfer’s paradise, they find a tacky tourist resort with rude guests, a run-down staff house and itchy, hideous uniforms. The series airs on TELETOON on Thursdays at 7 pm ET/PT as part of TELETOON’s 3 Hours of Really, Really, Really Awesome.

“We are totally excited to start bringing our characters off the page and into the real world,” said Tom McGillis, Executive Producer, Fresh TV. “Fin has a strong voice and is wildly independent so we’re curious to see where she takes it. Fans, brace yourselves!”

In the coming weeks, Fresh TV will launch a second character Twitter account to continue building an online community. Fans can learn about Stoked and other Fresh TV programming by surfing Fresh TV’s blog, Re:Fresh at refreshblog.com. The multifaceted, interactive site will give fans the unique opportunity to engage with the creative minds behind such popular series as Stoked, 6teen and Total Drama and new shows coming from Fresh such as their first live action feature, My Babysitter’s a Vampire. From exclusive artwork to weekly entries from the executive producers, viewers will get the ultimate Fresh TV experience.

About FRESH TV Inc. 
Fresh TV is a world leader in creating and producing family entertainment. This award winning multi-media company set new audience delivery records when the ‘Total Drama Island’ finale was the #1 telecast in Cartoon Network’s history and the series itself served as the anchor to Cartoon Network’s prime time comedy franchise HAR HAR THARSDAYS.
 
Founded by Emmy winning producers Tom McGillis, Jennifer Pertsch, George Elliott and Brian Irving, Fresh TV finances, develops and produces animated and live-action television that powerfully connects to the interests, influences and enthusiasm of tween and teen audiences around the world.
 
Fresh TV eats, sleeps and breathes to create television young people will love to watch right now.  Current Fresh productions include the ‘Total Drama’ franchise, ‘6teen’, ‘Stoked’ and the live action feature, ‘My Babysitter's a Vampire’.
 
Fresh TV offers the services of world-renowned animation studio Elliott Animation which provides a full range of 2D, 3D-CGI and 2D Flash animation production services for major North American clients from it’s studios in Toronto and Hamilton, Canada.
 

About Teletoon
TELETOON is where cartoons live – all day, every day.  Available in both English and French in 7.7 million Canadian homes, TELETOON brings kids, youth and adults the best in animated entertainment, with programming available on teletoon.com as well as On Demand, on Mobile TV and iTunes. Founded in 1997, TELETOON Canada inc. is owned by Astral Media Inc. (50%), and Corus Entertainment Inc. (50%)

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Media Contact
Anne Vranic
Fresh TV Inc. / Holmes Creative Communications   
Email: avranic@hccink.com / Tel: 416 628 5606